Complementary and Alternative Medicine (CAM) Market Mergers & Acquisitions / Recent Developments : :
The Complementary and Alternative Medicine (CAM) Market is witnessing a wave of mergers and acquisitions as companies aim to diversify their portfolios and strengthen their market presence. For instance, Nestlé has ventured into the CAM sector by launching food and supplement lines targeting individuals seeking alternatives to conventional medications. Additionally, the integration of CAM into mainstream healthcare is gaining momentum. In India, the National Medical Commission mandated the establishment of "Departments of Integrative Medicine Research" in medical colleges, promoting collaboration between modern medicine and traditional practices like Ayurveda and homeopathy. Such developments signify a broader acceptance and institutionalization of CAM therapies.
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Regional Insights: A Global Perspective
The Asia-Pacific (APAC) region is emerging as a pivotal market for CAM, with countries like China and India at the forefront. In 2023, the APAC CAM market generated revenues of USD 45.08 billion, with projections indicating a CAGR of 26.5% from 2024 to 2030, aiming for USD 233.46 billion by 2030. China leads in market share, attributed to its rich heritage in traditional medicine and widespread adoption of practices like acupuncture and herbal remedies. India is poised for rapid growth, driven by governmental support, integration of CAM into mainstream healthcare, and a population increasingly inclined towards holistic wellness. Other countries in the region, including Japan, Australia, and Indonesia, are also witnessing increased CAM adoption, propelled by rising chronic disease prevalence and a cultural affinity for traditional healing practices.
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Segmenting the Complementary and Alternative Medicine Market:
By Intervention
Traditional Alternative Medicine/Botanicals
Mind Healing
Body Healing
External Energy
Body healing: Massage promotes relaxation by using your body's pressure points and nerve endings. There are numerous forms of massage, including reflexology, Heller work, and shiatsu. People in the working sector most frequently seek massage treatment because it lowers stress and anxiety, elevates mood, promotes relaxation, and controls pain. Following surgery, massage promotes wound healing and may reduce or eliminate scarring. Additionally, foot massage helps with pain, nausea, and relaxation. The market for complementary and alternative medicine is predicted to develop at a compound annual growth rate (CAGR) of 9%.
By Product
Vitamins
Minerals
Herbal products
others
By Diseases
Cancer
Diabetes
Chronic pain
Coronary artery disease
Others
Over the course of the projection period, the cancer segment is anticipated to expand at a CAGR of 8.1%. The use of complementary and alternative medicine by cancer patients has been steadily increasing for decades. Complementary and alternative medicine is used by 16% of cancer patients in the UK. The number is similar to the 13% reported in the US for the use of complementary and alternative medicine. On the other hand, 29% of 127 cancer patients surveyed in the UK reported using complementary and alternative therapy in some capacity.
By Distribution Channel
Direct Sales
E-sales
Distance Correspondence
Other
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Key Players :
1. Pure Encapsulations, Inc.(US)
2. Nordic Naturals(US)
3. Unity Woods Yoga Center(US)
4. Quantum Touch(US)
5. Geriatric & Medical Companies, Inc.,(US)
6. Herb Pharm(US)
7. Helio USA Inc.(US)
8. Merck Sharp & Dohme Corporation(US)
9. UAS Laboratories.(US)
10. The Healing Company (New Zealand)
11. Nature’s Bounty(UK)
12. First Natural Brands Ltd.(UK)
13. Herbal Hills(India)
14. Sheng Chang Pharmaceutical Company (Taiwan)
15. Ramamani Iyengar Memorial Yoga Institute (Maharashtra, India)
16. Ayush Ayurvedic Pte. Ltd.(Singapore)
17. Columbia Nutritional LLC (Washington, United States)
18. Yoga Tree Studios, Inc. (Toronto, Ontario, Canada)
19. ALCES LLP, (London, United Kingdom)
20. Amrita Ayurveda and Yoga, (Kerala, India)
21. NatureKue, (Singapore)
22. Body and Soul Yoga Club, (Brussels, Belgium)
23. Bikram Yoga, (California, United States)
24. LKK Health Products Group Limited (Hong Kong, China)
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Critical Questions & Key Findings
These critical questions, among others, are thoroughly addressed, along with projections of CAGR, market segmentation, and revenue streams. This report doesn’t just reveal the current market landscape but also serves as a strategic tool to anticipate market shifts.
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